Website Redesign

design strategy
visual design
web design

Kickstand was engaged by Blackmill for a website redesign to better portray their visual representation as well as the evolving nature of their service offering.

As encapsulating your brand can be a daunting task, we began with workshops to discuss options for the new look. Taking into account the company values along with inspiration from deconstructivist art, we sought to design a website that truly represented what Blackmill stand for.

We refined information architecture and page structures applying best practice UX principles and, working with the team, improved the clarity of their existing message.

Then, through illustration, video and interaction design we finalised the creation of a “lightened” version of the website showcasing the unique credibility and authenticity that Blackmill brings to this consulting space.

See the results at blackmill.co

“Kickstand led us through an outstanding design process that really uncovered the best expression of our culture and brand. Sophie’s research and questioning gave us the information architecture we needed while Amanda’s creative expertise stretched our idea of what a site could look like for our company. We gained an impeccably detailed result with deliverables we could immediately implement. We couldn’t be happier with the result. I still regularly exclaim with delight when I look at it.”
Lachlan Hardy
Director, Blackmill